Karla Lárraga
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6 Key Trends that Search Reveals Don’t you love Google?  Well the smart minds over at Think with Google have crunched the data taken from their search results and turned out some incredibly interesting home search trends that are valuable pieces of information for real estate professionals. Well Champions, according to Google, “home buyers are dealing with a lot of change, and their shopping habits and brand loyalties will likely shift dramatically. It’s an opportunity for brands in real estate, CPG, luxury, financial services and more to strongly influence their purchasing decisions.” …

Karla Lárraga
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  Hi there, I hope this finds you well! My name is Karla and I am proud to join the Champions School of Real Estate team in the capacity of social media designer. I’m a proud Baylor University graduate and even prouder Texan with experience in communications that spans across various industries. I enjoy learning about the newest trends in social communications and continuously educating myself on the rapid-paced changes within my chosen field. Outside of the workplace, I am very passionate about being an active member of my community …

Rita
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When it comes to writing marketing pieces for promotion and advertising both you and your properties there are some words that just do a better job of “call to action”. The following words will help you do the selling: You or your – “You” is the most powerful word you can choose. It is more powerful than the word money. So instead of writing for example, “my clients say working with me is the best thing that ever happened to them”. Write, “You will notice a huge difference between my …

Rita
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If you have done the job of building an honest, customer oriented business, your clients would not consider using someone else. You have built a relationship. You have earned loyalty. Walter Sanford, real estate training coach, states “every top sales person in this country spends one to four hours per day generating leads”. He further states, “If you are not doing that, get out of the business”. Generating leads is the first step to building a relationship with a new prospect. That prospect if treated properly is worth not just …

Rita
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You and I made our plans for the New Year and how are we doing right now? In the event your phone, e-social media tools are not getting you the robust business you currently desire, here are some resolution checklists that will create more results for you. I’ve set my Budget and Business Plan for 2011. _____ You must make a good estimate of your potential commissions based on prior year’s history. You must pull out last year’s expenses and review those in order to have a “reasonable budget”. It …


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